Run Simple
Series 2015

Available Now

Organizations are realizing the value of Big Data – but many could still capitalize more on its potential. David Jonker and Andy Bitterer share their thoughts on how organizations could create better Big Data projects, encouraging improved data quality and increased creativity.

Gaining Business Value from Big Data Insights

What can we do with Big Data that we haven’t thought about before? What are the main barriers to gaining value from Big Data? And how can the Internet of Things help us to better understand and improve our environment?

These are just some of the questions being addressed by presenter David McClelland as he discusses the potential value of Big Data with industry experts David Jonker, Senior Director of Big Data Initiatives SAP and Andy Bitterer, VP and Research Fellow at BARC. We discover the barriers to Big Data implementation, how best to apply your data insights, and catch an exclusive glimpse of Director Sandy Smolan’s documentary 'The Human Face of Big Data'.

David Jonker's Biography

David Jonker

David drives go-to-market and co-innovation initiatives across SAP’s Big Data solutions, including data management, analytics, and applications. Previously, he lead go-to-market and product management efforts for SAP’s data management product lines, including solutions for Big Data, data warehousing, cloud, mobility, and embedded systems. David’s career includes more than 10 years in software engineering and he has a degree in Systems Design engineering from the University of Waterloo, Canada.

Andy Bitterer's Biography

Andy Bitterer

Andy is VP and research fellow at Business Application Research Center (BARC), where he advises clients on business intelligence, data management, strategy and architecture, plus current trends around Big Data, Internet of Things, and location analytics. Before joining BARC, Andy was research VP at Gartner and spent 15 years with IBM in various management, consulting, and technical roles. Andy’s authored numerous books on application development, data management, and object technology.

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